Copywriting: Halifax’s MealEasy gets a web makeover
RedRiot Communications recently finished a fun web writing project!
Whether you’re a health fanatic looking for a simpler way, or a retired couch potato ready for a change, meal planning by MealEasy is the answer. The easy-to-follow recipes have the flavor to keep you motived and the nutrients needed to stay healthy. MealEasy is a Halifax-based online meal planning software and they chose RedRiot to update their web copy.
As many of you know, we’re at RedRiot we’re self described foodies. This was the perfect project to pair our love of copywriting with our first love: food! We’re proud of the work we did for MealEasy!
Here are a few snippets from the site:
100% Vegetarian – 100% of the time
Lots of restaurants offer meat-free options, but few are actually 100% vegetarian. By cooking at home with our vegetarian meal plans you’ll save money, be healthier and avoid eating unwanted animal products – all in 45 minutes or less with MealEasy!
Viva la protein!
Although protein is a vital part of a healthy diet, many vegetarians don’t get enough. Every MealEasy recipe is nutritionally tested by healthcare professionals. Eat with confidence.
Missing the meat?
For meat lovers, switching to a vegetarian diet may seem impossible. But, with 600+ chef-designed meals to choose from, our Vegetarian Meal Plan will make you say ‘pfft…meat who?’
The above excerpt is from the Vegetarian Meal Plan description
The above screenshot is from the MealEasy Feature Tour
Visit MealEasy.com to learn more about their amazing meal planning program!